PAID PROMOTION HAS TO BE DONE PROPERLY
Today was proof that Google has no bounds when it comes to punishing web spammers.
It punished itself.
Google Chrome was punished for paying another company to promote Chrome through a series of videos when paying ANOTHER company to blog about it and link to Google Chrome. This is yet another example of why companies have to be on the ball when it comes to paying for links and content. Having a SEO Consultant who is up to date with the ins and outs of SEO is very important.
For a full analysis take a look at: